01
Onboard your business
Configure sellers, stores, serviceability, business hours, billing, settlements, and network credentials.
Seller & store APIs
ONDC Seller App Platform
One platform to sell across the open network.
Launch and operate your ONDC seller presence with production-ready infrastructure for onboarding, catalog, orders, logistics, payments, and support.
API-first Retail v1.2.5 Cloud or self-hosted
Network operations
LIVEOrders
1,248
+18.4%
Active SKUs
8,492
Synced
Fulfilled
96.8%
On time
Buyer apps
Logistics
ONDC network
Your storeCONNECTED
Built forRetail brandsMarketplace operatorsSeller aggregatorsEnterprise commerce
How it works
From your catalog to every connected buyer app.
We handle the protocol complexity behind a clean set of APIs and operational tools your team can use every day.
02
Publish your catalog
Sync products, prices, inventory, tax details, fulfillment policies, and category-specific attributes.
Bulk catalog sync
03
Connect to the network
The platform handles ONDC discovery, signed protocol messages, registry interaction, and buyer-app requests.
Protocol orchestration
04
Operate every order
Accept, fulfill, track, update, cancel, and support orders—with logistics and issue workflows built in.
End-to-end operations
One operating layer
Everything your seller operation needs.
A unified foundation for commerce, protocol compliance, and day-to-day operations—without rebuilding your core systems.
Protocol complexity, absorbed.
Signed messages, acknowledgements, async callbacks, retries, validation, and network request logs are handled inside the platform.
Catalog & inventory
Bulk create and update products, pricing, stock, taxes, policies, images, and statutory attributes.
Order lifecycle
Support the complete retail flow from search and selection through confirmation, status, tracking, and cancellation.
Logistics orchestration
Coordinate on-network or off-network logistics, quotes, fulfillment states, pickup, delivery, and tracking.
Issue management
Receive, respond to, cascade, and resolve customer issues with a structured IGM-ready workflow.
Signed webhooks
Push order and issue events into your ERP, OMS, or commerce stack with authentication and retry handling.
Multi-seller operations
Operate multiple sellers and stores with store-level dashboards and role-based permissions.
Built around the transaction
One continuous order journey.
1Discover
2Select
3Quote
4Confirm
5Fulfill
6Track
7Support
Asynchronous by design
Fast acknowledgements with resilient background processing.
Auditable requests
Inspect protocol requests, responses, errors, and transaction state.
Your systems stay in sync
Receive signed order and issue events in your existing stack.
Production architecture
Ready to scale with your network volume.
A secure, horizontally scalable deployment separates real-time API handling from background network work—keeping operations responsive as transactions grow.
Flexible deployment
Run in your cloud or on infrastructure managed for you.
Async processing
Workers handle callbacks, webhooks, and network activity reliably.
Signed communication
ONDC-compatible signing and subscriber key management.
Access controls
Seller App and store-level roles for operational teams.
ONDC Gateway
ONDC Registry
Buyer Apps
Viranc Seller App
API instancesWorker instances
PostgreSQL
Redis
Load balancer
Product resources
See how the platform fits your operation.
Explore FAQs, use cases, architecture, decision guidance, and a platform walkthrough for ONDC Seller App Platform.
Your route to the open network
Ready to build your ONDC presence?
Tell us about your catalog, operations, and integration needs. We’ll help you plan the fastest path to launch.
Talk to an ONDC engineer